So nice of you to be here.

First, let me introduce myself. My name is Frederieke Wieberdink, proud mom of two children named Doutzen (8yrs) and Oliver (4 yrs) and married to Sjoerd. Together with my family I live in the Netherlands (Utrecht) and I am the founder of a Kids fashion company. This adventure started back in 2011 with and today I am lucky to call myself a frequently booked children’s stylist and I get to work with the most amazing kids fashion brands. I also get to travel lots, which I enjoy immensely. Kids fashion is my biggest passion in life, and to be able to incorporate my passion into my work makes me feel like I’m living the dream.

Fabrics, colours, different designer collections, all of this makes me love what I do! And I can’t wait to share this passion with you.

” To create something out of nothing”

Sparkle 26
One of my latest ideas was Sparkle26, which started in 2017 as a slow content concept: one editorial, once a month, on the 26th. This is growing into to something bigger, the translation into English gives me the opportunity to share my inspiration with followers from all over the world. And on the 26th? That’s when we’re celebrating with an editorial shoot. Let us surprise and inspire you! Do we have a date?
Note 1: Do you feel like working with us or just feel like asking us a question? Feel free to contact us.
Note 2: Feeling creative?  We are always looking to collaborate with fresh creative talent. Please send us a message. 



Founder & Creative director I hereby proudly present to you the 2nd edition of! With “Free Spirit” still fresh in mind I would now like to focus on ‘Connection’. Connection is something I have given a lot of thought this last year, more than ever before. Maybe it is because I have been online […]


Concepting & Styling We live in a world where people constantly seem to be connected to one another but where face to face contact seems to get less. One to one bonding, a touch, pure and sincere human contact no longer seems obvious. This connection between us humans is beautiful and if you ask me, […]


Photography What connection means to me? Do you know that feeling when you meet someone and you have a feeling you know that person already for ages? You have this chemistry together that just makes you feel good around each other. It can happen with different people, different ages, skin color or nationality. There are […]


Concepting & Forecasting Connecting the dots. A story which makes sense. Connection makes things meaningful, it provides context to the full story. Our society has become individualized and is all about competing with each other. We seem to rush into things and feel distanced at the same time; it’s time for us to reconnect with […]